Collaboration
It's Quieter Up Here
For SCOTT Sports' 2025 freeski campaign, SCAPES edited two films from the same shoot: a main film and a more focused product cut.
Directors Semmy Düren and Moritz Ablinger had filmed in Northern Norway and Austria. Semmy brought us into the edit with material that had to work at two different lengths and levels of detail.
In the main film, we could leave more time around the skiing. Longer shots and natural sound let the viewer look at the terrain before moving on. The pauses were part of the edit.
The product cut needed to get to its subject sooner. We shortened the space between images and made the product easier to read. A shot that could hold for several seconds in the main piece sometimes needed to do its work much faster here.
Working on both cuts together helped. We could return to the same footage and make a different choice about what needed attention. The films still had to look and sound as though they belonged together.
The footage was the same. The time we gave each image changed.
For us, that was the useful part of the assignment: finding how far the edit could change while keeping the campaign recognisable. Two cuts let us make those decisions side by side.